United States: Super Bowl Shuffle? Why You Didn’t See Cannabis Ads During the Big Game
by Priya Sopori, Steven Stein and Alexa Steinberg on February 14, 2022
Why can sports gambling sites, beer and alcohol brands, and crypto companies advertise during the Super Bowl when cannabis companies cannot? Greenberg Glusker’s Steve Stein, Alexa Steinberg, and Priya Sopori, in this edition of “The Grass is Always Greenberg,” look at one cannabis company’s attempt to generate a discussion about these issues by trying to advertise during the Super Bowl, and address what cannabis companies should consider in promoting their products, including on social media.